Emailing
Emails sent
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Deliverability
Top 10 inbox providers
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Open Rate by Inbox Provider
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We could add the following KPIs :
Customer Base KPIs
- Number of Subscribers
- Number of Unsubscribers
- Variation
- Popup Signup Rate
- Overall Revenue KPIs
Total Revenue Generated by Email Marketing
- % of Total Revenue Generated by Email Marketing Compared to Revenue on Shopify
- We can also have granularity in the revenue generated by email marketing to know what percentage is achieved by automation flows vs. tactical campaigns.
- Specific Campaigns and Flows KPIs